Even if you’re on a phone, chances are you’re reading this in a browser. Chances are also that most of what you do online is through a browser. Hell, many—maybe even most—of the apps you use on your phone use the Webkit browser engine. Meaning they’re browsers too. And, of course, I’m writing this in a browser. Two problems with this: Browsers are clients, which are by design subordinate to servers. There is a lot that can’t be done with…
Customer Commons was created because there are many business and market problems that can only be solved from the customers’ side, under the customer’s control, and at scale, with #customertech. In the absence of solutions that customers control, both customers and businesses are forced to use business-side-only solutions that limit customer power to what can be done within each business’s silo, or to await regulatory help, usually crafted by captive regulators who can’t even imagine full customer agency. Here are…
That headline was, far as I know, first uttered by Britt Blaser in a March 2007 blog post titled The people’s law trumps the power law. It was thirteen years ahead of its time. Among many others, Britt was energized by The Cluetrain Manifesto‘s 95 Theses, which David Weinberger, Chris Locke, Rick Levine and I nailed to the Web in April 1999. Today the one-liner most often quoted from Cluetrain is its the first of those theses: Markets are conversations,…
