Terms & Conditions – Customer Commons

Toward E-commerce 2.0

March 27, 2021

customertech, Independence, Privacy, Publishing, Terms & Conditions, VRM

Phil Windley explains e-commerce 1.0 in a single slide that says this: One reason this happened is that client-server, aka calf-cow (illustrated in Thinking outside the browser) has been the default format for all relationships on the Web, and cookies were required to maintain those relationships. Which really aren’t. Here’s why: The calves in these relationship have no easy way even to find (much less to understand or create) the cookies in their browsers’ jars. The calves have no real…

Thinking Outside the Browser

Even if you’re on a phone, chances are you’re reading this in a browser. Chances are also that most of what you do online is through a browser. Hell, many—maybe even most—of the apps you use on your phone use the Webkit browser engine. Meaning they’re browsers too. And, of course, I’m writing this in a browser. Two problems with this: Browsers are clients, which are by design subordinate to servers. There is a lot that can’t be done with…